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Will Skoda Influence Future VW Offerings?

March 18, 2007 | In Skoda, Volkswagen |

The automotive world is seeing some dramatic changes thanks to the opening up of markets in China and India and the development of plants producing models that can retail for much less than ten thousand dollars in North America. The lower end of the auto market is booming and cheaper priced cars will be soon heading to America to swell the ranks of vehicles selling for bottom dollar. Volkswagen will be doing its part to compete against all that the world has to offer, but not with models currently being built by the German automaker. However, Skoda, a car company owned by the Volkswagen Group is likely to start selling some of their cars in the U.S. once competition heats up. Read on and we’ll take a look at how Skoda may transform the basic Volkswagen offering for the lucrative, but competitive American market.

Ask the average American consumer if they ever heard of Skoda and more than ninety percent are likely to give you a “no” answer. Conversely, if you asked these same consumers if they ever heard of Volkswagen, the name recognition would be virtually one hundred percent. Such is the popularity of the car company that brought the Beetle and Rabbit to the American market.

Skoda is much less known globally, although they have been producing vehicles for more than one century. Indeed, the once Czech government run car company had a small following, mostly in the communist states of eastern Europe. During the early 1990s, the Czech government decided to sell its interest in Skoda and Volkswagen became the happy owner. Today, Skoda cars are made in five countries and sold in 21. New plants in Russia and China are being developed to join plants already operating in eastern Europe and India.

So, why would VW turn to Skoda in order to remain competitive in North America? For two reasons:

Even if VW sends their lowest price car to the American market, the Polo, it will still be priced at around $12,000 which will be several thousand dollars more expensive than the cars to be imported from Chinese automakers.

Already the Skoda is one of the best priced brands in the world. Instead of pouring millions of dollars into a new VW model and tapping a factory that produces more expensive vehicles, a base Skoda model will likely anchor the Volkswagen line up within the next five years. Perhaps the Roomster, Skoda’s tiny four passenger automobile will be the car that helps VW stay strong in the US. Powered by a tiny 3 cylinder 1.2L engine, the Roomster is uniquely designed and easier to tell apart from other cars in its class and the Roomster is likely to be popular in China once production begins late next year.

And what is the biggest advantage of the Skoda Roomster? It will retail for less than ten thousand dollars once imported versions of this car arrive from Chinese factories to American soil. Now for the remaining dilemma: will the car be rebadged as a VW or will America finally learn what Skoda is all about? Stay tuned!


Volkswagen forum

January 22, 2007 | In Volkswagen |

While searching out some information about all the new models I found this Volkswagen Forum which had plenty of information on the current models and some of the older ones.

My search for the ultimate car involves the quest for Formula One handling and the budget of a low end, second hand karting unit. So the Audi and BMers went out the window pretty fast. Didn’t even visit the dealer lots.

So it was time to look at the germans. For information about the Volkswagen Passat the article on the Volkswagen forum helped me find out about the new 2007 wagon. While the car seems to fit the bill its that price tag that is still killing my purchase plan. No matter what financing deal they throw my way it does not work out. I might as well have been looking for my Paris Dakar ready for action Touareg model. Its was working out to the same price but I was trying to get a lower price just because the Touareg is so ugly. Plus you can barely pronounce the name.

It does not matter whats under the hood in all situations, sometimes you have to look at the outside when you’re buying a car and the Volkswagen Touareg really needs some more work in that department. But than again I’m not some german Volks/Porsche car designer living the good life in the Black Forest. Yes I think its time to find an old Volks Fox wagen, that might fit in the budget.

Volkswagen Rabbit 2007

December 7, 2006 | In Volkswagen |

volkswagen rabbit 2007 Volkswagen Rabbit 2007
Which VW is the best selling model of all time? Well, if you answered the Beetle you can’t be faulted as it was the company’s top selling model for several decades. Recently, however, the Golf supplanted the Beetle as more than 25 million Golf models have been sold since the car was introduced during the mid 1970s. Today, the Golf is still produced but its old name – the Rabbit – is once again in use for the North American market - New 2007 Volkswagen Rabbit. This curious change in strategy has some people scratching their heads, but it may yet prove to be a marketing coup for the German automaker.
Original post Pulling A Volkswagen Rabbit Out of the Hat

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